DETROIT, Dec. 7, 2017 – The North American International Auto Show (NAIAS) announced today that BlackBerry Executive Chairman & CEO, John Chen, will deliver a keynote at Automobili-D. Chen will deliver his company’s announcement at 2:10 – 3:05 p.m. ET, Monday January 15, in Cobo Center’s Atrium.
“Cybersecurity is a topic of extreme importance as the vehicles of tomorrow become more and more connected,” said Ryan LaFontaine, 2018 NAIAS Chairman. “From global automakers and suppliers, to leading technology providers like BlackBerry, our show brings together key media and industry executives to experience and showcase innovations in automotive.”
As vehicles become increasingly connected and the future of self-driving cars becomes a reality, the importance of automotive security is the number one priority for manufacturers, suppliers, policy makers and customers.
Chen’s keynote will address BlackBerry’s transformation into a world leader in cybersecurity solutions and why the company is one of the most trusted partners in the automotive industry. Chen will also unveil a BlackBerry product that will help to shape and secure the future of connected and self-driving cars.
Automobili-D will run from Sunday-Sunday January 14-21, 2018, and encompass over 150,000 sq ft in 2018. BlackBerry will have a display located in the “eMobility” community within AutoMobili-D where they will showcaes their automotive technologies.
BlackBerry is a cybersecurity software and services company dedicated to securing the Enterprise of Things. Based in Waterloo, Ontario, the company was founded in 1984 and operates in North America, Europe, Asia, Australia, Middle East, Latin America and Africa. The Company trades under the ticker symbol “BB” on the Toronto Stock Exchange and New York Stock Exchange. For more information, visit www.BlackBerry.com.
About the North American International Auto Show
Now in its 30th year as an international event, the NAIAS is among the most prestigious auto shows in the world, providing unparalleled access to the automotive products, technologies, people and ideas that matter most – up close and in one place. Administered by executive director Rod Alberts, the NAIAS is one of the largest media events in North America, and the only auto show in the United States to earn an annual distinguished sanction of the Organisation Internationale des Constructeurs d’Automobiles, the Paris-based alliance of automotive trade associations and manufacturers from around the world. For more information, visit naias.com.
2018 NAIAS Dates:
The Gallery – Saturday, January 13, 2018
AutoMobili-D – Sunday-Sunday, January 14-21, 2018
Press Preview – Sunday-Tuesday, January 14-16, 2018
Industry Preview – Wednesday-Thursday, January 17-18, 2018
Charity Preview – Friday, January 19, 2018
Public Show – Saturday-Sunday, January 20-28, 2018
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North American International Auto Show
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